To further enhance my digital artefact I have looked back at my peer and tutor comments for my pitch as well as lecture materials from previous weeks. I was extremely pleased with the feedback I received from my pitch. Some suggestions that I had been told was for me to use tags whenever I post on my blog as this can lead to a larger audience finding my post which would ultimately lead to more engagement. I even took this advice one step further and realised that hashtags in the captions of my TikTok would be a way in which I could attract the niche audience I am after. Hashtags also increase the chances of engagement as well with how the TikTok algorithm is set up.
Another really great piece of advice I received from a student was to focus on performing a textual analysis surrounding my niche. As I mentioned in my previous blog post, visual appeal plays a key role in engagement surrounding cryptocurrencies on TikTok. The way in which the creator uses language, semiotics, ideologies and narrative all plays a part in how the TikTok performs and the way their audience reacts to it.
I also took advice from my tutor who indicated that I need to be specific about my persona which is why I have revised my angle of approach around what my persona is going to look like to my audience on TikTok. I am going to focus my persona and account as being interactive by posting topics and allowing discussion to occur in the comment section.
daleramsden.home.blog 
Hey Dale, great pitch and a very new and interesting topic as many of us are fairly new to crypto currency investing. I belive the platform you are creating for the discussion of Cypto currency provides a brilliant opportunity for not only your self and others to learn about crypto from each other, but it also provides a platform for up and coming experts and professionals within the industry to network and make connections to further your crypto currency journey and experience.
Upon further inspection and reflection I belive that your DA could utilse an educational segment on some of the basics of crypto currencies. This would allow for people looking to get into the discussion on your platform the ability to gain a foundation within the crypto currency markets and then participate within the discussions
Click to access Global-Cryptocurrency-Benchmarking-Study.pdf
I also believe that this study would be extremely beneficial to yourself and your audience as it outlines much of the educational topics you are looking to cover while also giving a past and future outlook upon the crypto market.
I am curious to see if in future you will look to expand this space as well? Maybe not on your current account but through another account and an umberalla brand. You could potentially look into platforms on securities like the ASX or SMP500. or the whole other side of things with ETFs, day trading and many other financial disciplines. The financial sector requires a lot of information so sliming things down into simple and digestible pieces provides real value to people who arent educated on these topics.
all the best with the rest of your crypto journey
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