For my digital artefact I choose to create an instagram page showcasing some of the amazing talented skaters that have been not acknowledged by the general skate community. Since my pitch I have posted more than 60 times and featured more than 50 different skaters. I have gotten a lot of feedback and engagement on a lot of my posts and so far my page has been quite successful. Throughout this journey I have learned a lot of different things about instagram and the way it works and promoting content in general. 3 thing I discovered were;

• People engage with you a lot more if you engage with them for example commenting, liking sharing and following other people can increase your engagement activity. 

•  It’s hard to cater for a specific audience if you have a lot of followers a lot of the time a post will engage with some of your followers but not all but a different post might attract a different audience. 

•  Posting consistently is another key element to developing an audience

To exercise the first I often commented on other users’ posts to try and attract attention to my page. I also used a hashtag generator website to produce the best hashtags to do with skateboarding and post them with my videos. To combat the second idea I posted a video with different styles of skateboarding so that I could please my whole audience with different tastes.

I also videos on a daily basis to make my posts consistent so that followers could expect to receive a post each day which does well with the instagram algorithm.

Here are some the insights from my page.